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How ‘Buy, Borrow, Die’ Turns Bitcoin Into a Wealth-Building Tool for Everyone

by Liam Greene


Throughout the Bitcoin Pizza Day Meetup on Could 22, 2025 in Bonifacio International Metropolis, Taguig, GCash Vice President and GCrypto Head Luis Buenaventura mentioned the evolving monetary methods involving cryptocurrencies, particularly $BTC.

He significantly highlighted the “Purchase, Borrow, Die” technique, usually employed by the ultra-wealthy, however utilized it within the context of Bitcoin.

“Purchase, borrow, die, however do it with Bitcoin. That’s the essential message that I need to participate in for you guys from right here, so hopefully you’ll bear in mind a few of that.”

 Luis Buenaventura, Vice President and Head of GCrypto, GCash

What’s the “Purchase, Borrow, Die” Technique?

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Buenaventura defined a wealth-building technique generally utilized by ultra-high-net-worth people known as “Purchase, Borrow, Die.” The technique is a tax-efficient wealth administration method to protect and develop their belongings whereas minimizing tax liabilities. 

It includes three essential steps:

  • Purchase: People spend money on appreciating belongings reminiscent of shares, actual property, or collectibles, which usually enhance in worth over time, typically with out instant tax penalties.
  • Borrow: Moderately than promoting these belongings and incurring capital positive aspects taxes, they borrow towards them. Since loans usually are not thought-about taxable revenue, this enables entry to liquidity with out triggering taxes.
  • Die: Upon their loss of life, the belongings are handed on to heirs with a stepped-up value foundation, successfully erasing the capital positive aspects that amassed throughout the authentic proprietor’s lifetime.

This technique permits the rich to maintain their life-style, develop their wealth, and scale back their tax burden legally.

Methods to Do It With $BTC?

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Buenaventura illustrated that as a substitute of leaving cash within the financial institution, which loses buying energy as a result of inflation, rich people purchase appreciating belongings.

Historically that is land, however $BTC capabilities equally due to its shortage and growing worth over time, he argued.

“The worst factor you are able to do is go away it within the financial institution… Inflation will slowly eat away at your ₱100 million… The shopping for energy of your ₱100 million will get much less and fewer yearly… I suppose this was a very necessary realization for me not too long ago, as a result of I noticed that this buy-borrow-die technique truly can work for common folks. However it isn’t homes that we ought to be shopping for; it’s Bitcoin.”

Luis Buenaventura, Vice President and Head of GCrypto, GCash

Like land, $BTC can also be scarce, with solely 21 million to ever exist. The restrict is constructed into its code and can’t be modified. Furthermore, traders additionally don’t want to purchase an entire $BTC, as they will personal a fraction.

Accordingly, Buenaventura famous that as a substitute of promoting $BTC, which might set off capital positive aspects taxes, traders ought to select to borrow towards their holdings. This technique permits them to unlock liquidity with out giving up their long-term funding.

He defined that identical to a landowner may use actual property as collateral for a mortgage, $BTC holders can use platforms like Ledn, BlockFi, Coinbase, Binance, or decentralized finance protocols like Aave to publish their $BTC as collateral and borrow stablecoins or fiat foreign money.

The GCrypto chief added that these crypto-backed loans present entry to money whereas preserving upside potential, letting holders maintain their Bitcoin and keep away from taxable occasions from promoting.

“So your borrow could possibly be about 4% or 5% every year… You would repay the mortgage when you wished… Or don’t. Don’t pay it again. You possibly can simply maintain paying the curiosity in order for you… During which case, you simply take pleasure in the truth that you now have ₱10 million which you can spend.”

Luis Buenaventura, Vice President and Head of GCrypto, GCash

Lastly, he stated that when a $BTC holder passes away, their heirs may also inherit the $BTC. If there’s an excellent mortgage towards it, the debt can both be managed, refinanced, or settled by the heirs, however the hot button is that the $BTC itself doesn’t have to be offered. This implies the unique funding stays intact, and capital positive aspects taxes are by no means triggered.

“The dying half is whenever you die… You possibly can truly give the land [$BTC] to your youngsters… Kasama doon iyong mortgage, proper? They will proceed to pay the mortgage themselves or not… Both approach, the land [$BTC] continues to go up in worth over time.”

Luis Buenaventura, Vice President and Head of GCrypto, GCash

Why Bitcoin?

In accordance with Buenaventura, $BTC is the best choice for its shortage and worth preservation as a result of it is sort of a digital land. That simply because the wealthy purchase land as a result of it’s scarce and goes up in worth over time, $BTC can also be scarce and is designed to extend in worth, particularly in an inflationary surroundings.

“Bitcoin is for the individuals who need to plan longer, and Bitcoin is for individuals who truly are considering of what their life ought to seem like 20 years from now, 30 years from now. I wouldn’t say that for Ethereum, essentially. I believe Ethereum is nice, however I believe that Ethereum is for a really totally different function… Bitcoin is for individuals who need to save and Bitcoin is for individuals who need to develop their wealth.”

Luis Buenaventura, Vice President and Head of GCrypto, GCash

BitPinas x GCrypto Bitcoin Pizza Day 2025

Held in Taguig Metropolis, the 2025 celebration was co-organized by BitPinas and GCrypto, GCash’s crypto platform. The event gathered over 200 crypto fans and featured panels, pizza, neighborhood video games like “Satoshi Quest,” with sponsor cubicles providing rewards and schooling on Bitcoin, restaking, stablecoins, and accountable investing. 

Bitcoin Pizza Day is widely known each Could 22 to commemorate the primary real-world transaction utilizing Bitcoin in 2010, when developer Laszlo Hanyecz purchased two pizzas for 10,000 $BTC. At this time, that quantity can be value billions, making the occasion an emblem of the cryptocurrency’s early adoption and long-term worth progress.

This text is printed on BitPinas: How ‘Buy, Borrow, Die’ Turns Bitcoin Into a Wealth-Building Tool for Everyone

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